How to Build a Killer Social Network

How well are you using social media to market your brand-and yourself? Join us for "How to Build a Killer Social Network: Understanding and Optimizing Social Media," an exclusive AMA Boston keynote and panel. Our expert guest speakers will show you how to transform your social network from mere names and email addresses into powerful partners and allies.
No matter how busy you are, you can network like a pro with our panel's insightful, proven techniques. You'll learn how to get the most from your membership in online communities, from Facebook and LinkedIn to MySpace and Twitter. Our keynote and panel, moderated by noted blogger and social media expert Chris Brogan, brings together some of today's noted social networking visionaries, including representatives from Facebook and LinkedIn.

Their lively discussion will cover how to:
• Build an effective personal network based on relationships, not just numbers
• Manage the shift in media spending from traditional vehicles to online communities
• Keep pace with the rapid changes in the world of social media
Our keynote speaker is John Moore, Senior Vice President and Director of Ideas and Innovation at Mullen Media Hub, who has worked closely with MySpace and Facebook. In his presentation, he'll outline the latest in social media and how it applies to today's marketers.
Don't get left behind in cyberspace. Bring your questions, punch your ticket and get onboard with the social media revolution! Join us at Boston's newest hotspot, The Exchange Conference Center, located on the waterfront in Boston's historic Seaport-with delicious summertime appetizers from Legal Sea Foods.
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If you are interested in attending please contact La Tanya for more info or visit www.amaboston.org

Date: Monday, July 21st, 2008

Time: 6 p.m. to 9 p.m. Free hors d'oeuvres from Legal Sea Foods. Cash bar.

Price: $35 for AMA Members; $60 for Non-Members; $25 for Students.

Place: Exchange Conference Center
212 Northern Avenue
Boston, MA 02141
Directions

Parking: Boston's Fish Pier features plenty of convenient parking.